FAQ

Will SEO Lab rank me #1 overnight?

No — and anyone who promises that is selling smoke. SEO is not an overnight fix. Meaningful gains usually take weeks to months of steady improvements — technical health, clearer pages, answer-ready content, and measurement. SEO Lab helps you work that path yourself.

Why aren’t audits and improvers unlimited?

Audits, competitor compares, and improver tools use AI, so each plan includes a monthly allowance — unlimited AI would make affordable DIY pricing impossible. Tools that do not rely on AI (indexation checks, link checks, sitemap generator, NAP checklist, and optimisation guides) are unlimited on every plan. Tracked sites stay limited because they store ongoing visitor data.

See the full split on Features → AI limits or the plan cards on Subscribe.

What is unlimited on every plan?

Indexation checks, link/redirect checks, the sitemap generator, the NAP checklist, and in-app optimisation guides. These do not use AI improver quota.

What counts as an improver run?

Any AI drafting tool that consumes the improver allowance — SEO/AEO/GEO improvers, E-E-A-T, GEO Visibility, keyword briefs, alt text, internal links, OG preview, rich results, and llms.txt. Site audits and competitor compares have their own monthly counters.

What is a site audit?

We fetch your page, extract SEO signals (title, meta, headings, links, etc.), and return a score plus prioritised fixes you can implement on your site.

What is competitor compare?

Enter your page URL and a competitor page that ranks well. You get a gap analysis — what they do that you do not — so you can close it over time.

Meta, AEO, and GEO improvers?

SEO (meta) improver suggests title, description, H1, and related fields. AEO improver adds short answers, FAQs, and FAQ schema. GEO improver focuses on local titles, NAP tasks, and place-aware FAQs. See the full list on Features.

How does visitor tracking work?

Add a small script to your site. It records page paths, referrers, and device type — no cookies required for basic stats. The number of tracked sites depends on your plan because visitor data is stored ongoing.

Do I still need Blog Lab?

SEO Lab fixes and measures pages. If you want regular blog content that links to your services, pair it with Blog Lab.

Need help implementing changes?

See NZDH website design or managed SEO.