NZDH SEO Lab
Work your SEO path — audit, fix, measure, repeat.
Affordable DIY SEO, AEO & GEO — audit, fix, generate schema & sitemaps, strengthen trust, measure visitors. Meaningful gains take weeks to months of steady improvements — not overnight tricks.
Free quick check
Paste a page URL for a teaser score and top priorities. Full audits need a plan.
What you get
Four workspaces that cover the gradual SEO path. Full tool list on the features page.
Audit & diagnose
Site audits, competitor compares, indexation & link checks, E-E-A-T, GEO Visibility, and keyword briefs.
Improve pages
Meta, AEO, and GEO improvers plus alt text, internal links, OG preview, and NAP checklist.
Generate & publish
Rich results JSON-LD, crawlable sitemap.xml, and llms.txt drafts you can copy to your site.
Measure & learn
Visitor stats to see if changes help, plus in-app optimisation guides for the gradual path.
SEO is not an overnight fix. Meaningful gains usually take weeks to months of steady improvements — technical health, clearer pages, answer-ready content, and measurement. SEO Lab helps you work that path yourself.
Plans
Monthly subscriptions. AI tools have fair monthly limits; several practical tools are unlimited on every plan.
Starter
DIY audits and fixes for one site
- AI-powered monthly limits: 10 audits, 5 compares, 15 improver runs
- Unlimited: indexation checks, link checks, sitemap generator, NAP checklist & guides
- 1 tracked site with visitor stats
- Copy-ready titles, FAQs, schema, alt text, OG tags & more
Growth
More AI runs for active sites
- AI-powered monthly limits: 30 audits, 15 compares, 40 improver runs
- Unlimited: indexation checks, link checks, sitemap generator, NAP checklist & guides
- 3 tracked sites with visitor stats
- Best when you improve several money pages each month
Pro
Higher AI limits for multi-page work
- AI-powered monthly limits: 80 audits, 40 compares, 100 improver runs
- Unlimited: indexation checks, link checks, sitemap generator, NAP checklist & guides
- 10 tracked sites with visitor stats
- Best for agencies & multi-location brands
Why plans are not “unlimited everything”
Audits, competitor compares, and improver tools use AI, so each plan includes a monthly allowance — unlimited AI would make affordable DIY pricing impossible. Tools that do not rely on AI (indexation checks, link checks, sitemap generator, NAP checklist, and optimisation guides) are unlimited on every plan. Tracked sites stay limited because they store ongoing visitor data.
- Site audits
- Competitor compares
- Improver runs — meta, AEO, GEO, E-E-A-T, GEO Visibility, keyword briefs, alt text, internal links, OG preview, rich results, llms.txt
- Indexation checks
- Link / redirect checks
- Sitemap generator (crawl or paste)
- NAP checklist
- In-app optimisation guides
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